HALI‘IMAILE HOLIDAYS FESTIVITIES CELEBRATING LOCAL BUSINESSES

Gathering of community, music and local business on Friday, December 13

HALI‘IMAILE, Hawai‘i (December 4, 2024)— Maui Land & Pineapple Company, Inc. (NYSE: MLP) is thrilled to announce its community celebration, Hali‘imaile Holidays, taking place on Friday, December 13, 5:00 – 8:00 p.m. This free, family-friendly event invites families to gather and enjoy the festivities while supporting local businesses in charming Hali‘imaile Town.

“For the past year and a half, our team has been working to revitalize the town center in Hali‘imaile to create a thriving place for local businesses. This special town has a rich history that shaped many of our Maui families today,” remarks Dean Frampton, Vice President of Land & Natural Resources at MLP. “Whether its lifelong friendships made picking pineapples or your grandparents opportunity to own their first home in the Hali‘imaile neighborhood, we hope to honor these fond memories and create new ones for families this holiday season.”

Nestled in between small Maui towns of Makawao and Kahului, Hali‘imaile Town will feature incredible holiday performances by renowned local artists, Marja Lehua, Hammah House Band, and Malino. Their performances will fill the evening with holiday cheer for all ages.

From left to right: Live performances by Marja Lehua, Hammah House Band, and Malino

Hali‘imaile Holidays will feature:

  • Fresh Help Maui – open market with local business pop-ups
  • Hali‘imaile General Store – holiday station outside the restaurant will feature steak skewers, mac and cheese, ahi poke, banana lumpia and hurricane fries
  • Maui Pineapple Store – hot cocoa bar, fresh Maui Gold pineapple and local goods
  • Makai Glass – live glass blowing and Christmas tree display with handmade ornaments for sale
  • Aloha Fitness – Capoeira, Jiu Jitsu, self-defense demonstrations and open house of their new space
  • Other neighbors to visit: Hali‘imaile Distillery, Upcountry Crossfit, Upcountry Sausage Co. and others!

Parking will be located on the makai side of Hali‘imaile Road with Maui Police Department managing crosswalks across the street.

Maui Pineapple Store opens new Maui Gold Pineapple headquarters and retail space

The Maui Pineapple Store is thrilled to announce the grand opening of its newly renovated headquarters and retail space in Hali‘imaile, the official store of Maui Gold Pineapple. This opening holds special significance as a rebuild after the loss of its beloved flagship store on Front Street in historic Lahaina town due to the fire. Just in time for the holiday season, this renovated store celebrates Maui’s iconic pineapple and offers visitors and locals a perfect spot for holiday shopping with fresh pineapples, curated local goods, and a warm aloha spirit.

“We are so excited to welcome the community and visitors to our new Maui Pineapple Store, the official home of Maui Gold Pineapple, just in time for the holidays,” said Todd Domeck, owner of Maui Gold Pineapple. “While we honor the cherished memories tied to our Front Street store, this new space represents resilience and renewal. From the sweetest pineapples to locally crafted goods, we hope this becomes a must-visit destination for holiday shoppers and pineapple lovers alike.”

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About Maui Land & Pineapple Company

Maui Land & Pineapple Company, Inc. (NYSE: MLP) is dedicated to the thoughtful stewardship of their portfolio including over 22,300 acres of land and 266,000 square feet of commercial real estate. The Company envisions a future where people can thrive in resilient communities with sufficient housing supply, economic stability, food and water security and deep connections between people and place. For over a century, the Company has built a legacy of authentic innovation through conservation, agriculture, community building and land management. The Company continues this legacy today with a mission to thoughtfully maximize the productive use of its assets to meet the current critical needs and those of future generations.

The Company’s assets include land for future residential and mixed-use projects within the world-renowned Kapalua Resort, home to luxury hotels, such as The Ritz-Carlton Maui and Montage Kapalua Bay, two championship golf courses, pristine beaches, a network of walking and hiking trails, and the Pu‘u Kukui Watershed, the largest private nature preserve in Hawai‘i.

Ashley Takitani Leahey

Ashley Takitani Leahey

Vice President, Maui Land & Pineapple Company

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About Maui Land & Pineapple Company

About Maui Land & Pineapple Company 

Maui Land & Pineapple Company, Inc. (NYSE: MLP) develops, manages, and sells real estate on the island of Maui, where the company stewards 22,000 acres, including the world-renowned Kapalua Resort. Kapalua is home to the luxury hotels, The Ritz-Carlton Maui and Montage Kapalua Bay, residential communities, two championship golf courses, three pristine beaches, a network of walking and hiking trails, and the Pu‘u Kukui Watershed Preserve, one of the largest private nature preserves in Hawai‘i. Founded in 1909, Maui Land & Pineapple cultivated pineapple on Maui plantations for nearly a century and has been a source of economic opportunity for more than 114 years. Learn more about Maui Land & Pineapple’s commitment to supporting the Maui community, protecting the island’s natural resources, and perpetuating resilient and thriving communities at mauiland.com.